It’s a big challenge to do everything in-house. When you’re trying to scale content and keep up with customer demands, it becomes an issue if there’s no framework or structure for quality and efficiency, as well as project management.
As budgets are shrinking content creation is going to be one of the biggest things looked at under a microscope for cutting expenses. Scaling back on visual content also means ramping up your digital presence that still requires visuals. One of the problems is Marketers often have limited choices for what visuals they can use and are under a lot of pressure to produce more content at a higher-quality.
This eBook covers...
Common Content Creation Roadblocks.
Three Costly Content Creation Issues.
Technology Solutions to Offset the Cost and Time for Content Production.