Royal Bank of Canada
PROJECT SPOTLIGHT
Royal Bank of Canada
Delivering custom lifestyle and location content within days
Royal Bank of Canada values community, sustainability, diversity, and inclusion. As a leading Canadian bank, RBC needed custom visual content pieces for their social media marketing and internal use. Snapwire delivered high-quality, on brand images in under two weeks.
Challenge
Solution
Snapwire helped the team at RBC build a brief to allow multiple photographers to capture on-brand content from several branches, but also lifestyle content from the surrounding area. It was important to the Royal Bank of Canada that each creator applied their personality to capture each location from a diversity of perspectives. The photos were available to the RBC team to browse and download in less than two weeks.
