StudioNow’s platform helped Ito En identify photographers from the marketplace to produce custom content. From there, Ito En briefed the photographers on their brand aesthetic and assigned them a few concepts to execute on, including lifestyle photos, food photography, and original recipes. The result was plenty of on-brand photos to ensure a steady flow of quality social content. Ito En saw a 1000% increase in social engagement using the new content produced with StudioNow’s creators.